| | A package of good fundamentals and strengths such as existing infrastructure, cultural familiarity (English-speaking work culture), friendly policies and an ease-of-doing business environment. |
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| | Strategic location: Johor is within close proximity of various other global hubs. |
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| | Space for expansion and quality living; space is accommodated not only for expansion in businesses but personal lives as well. |
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| | Opportunities for doing business, enhancing one's career and improving the quality of life. |
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| | Main clusters that will drive growth in Iskandar Malaysia: |
| | | Electrical & Electronics |
| | | Petro- & Oleochemicals |
| | | Food & Agro Processing |
| | | Logistics & Related Services |
| | | Tourism |
| | | Health Services |
| | | Educational Services |
| | | Financial Services |
| | | ICT & Creative Industries |
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